VLI had taken half a century and three generations to become a formidable bus company. The total number of units had grown ten times since its incorporation in 1953 and the latest Deluxe non-stop air-conditioned bus service to the summer capital was steadily gaining popularity for its comfortable amenities and stewardess. With the support of the Board and the Family Council, the President and General Manager pushed for professionalism and education through a human capital investment program for the second and third generations of the VLI family, in preparation for the knowledge-driven economy of the future. He led several family members in attending the Management of Family Businesses course at the Asian Institute of Management in Makati City.
In thanksgiving for VLI’s 50th corporate year in 2003, Johnny and his wife led the renovation and May fiesta in honor of Sta. Monica at his hometown church, a family custom since Marta’s time.
True to its family’s history, the Hernandezes lived the spirit of travel and transportation that began seven generations ago. They continued Marta’s tradition of gift-giving, scholarships, model employee awards, thanksgiving Masses, as well as maintaining ties in Bulacan. In 2005, as Victory Liner Inc. celebrates its 60th Anniversary it can be said that the company has come full circle. Its main market is north of Manila, but VLI’s management and operation more than meet industry standards, inspiring others to follow suit, even its own signature stripes of yellow, orange and red.
As we look ahead to more years of service and breakthroughs in transportation and energy sources, here at Victory we reiterate our vision to continue being “the transport company of choice” and to “move people better and safer by providing quality transport service.”
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